£90K per month Animation Artist struggling to build his brand in a saturated market
James Sinclair's Business Broadcast
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Navigating Art Sales and Marketing Strategies
This chapter delves into the implications of tax regulations for artists when selling artwork, particularly through strategies like bundling art books with prints. The speakers highlight the challenges of marketing, including hiring specialists and managing in-house expertise, while also discussing the balance between immediate and long-term marketing strategies. Additionally, personal anecdotes about business operations from home and aspirations for future expansion are shared, emphasizing brand building and the evolution of business models.
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