The day that Microsoft announced that Bing would include AI search, it was an interesting day to be on the Twitter side or the SEO side of Twitter because people were melting down. I do not think that AI is going to do away with SEO as we know it. What we're seeing right now is that in search results, the companies that are integrating more AI, they are by and large putting the AI generated results at the very top,.right on the top side of the page. But what we'll see at first is we have to start thinking about the way we rank a little differently.

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