#70 - Creating a digital media strategy (Ben Grynol & Mike Haney)
LEVELS – A Whole New Level
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The Feeding Ground Should Be the Blog
Inser gram should only ever be a channel for edical, editorial, but metabolic health information from the blog, full stop. That's it. Like we should put out anything else. Maybe there's an edge case of betsy mclaughlin's friday form share gets cut into a nine 16 asset that gets shared through stories cause it's her journey. But like, in general, the feeding ground should be the blog. That's what the audience goes there for. We're not pushing out that content through other channels. We're just put people are finding it there. So i think that's, like, we can build audiences, like we can ser to build audiences that go
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