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103 - Ash White - The Dark Side of ECOM - Scaling Hera To £33 Million

The Frankie Lee Podcast

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Branding Is So Important

In a world full of opinions, the only opinion that matters is the one that lands on the profit side of the balance sheet. You have to convince 18-26 year olds they want to be seen wearing a heralog on teacher tha,. all it is. And if you fail to d that, and that's brand like, if you don't wan to be seen in your logo, yo, done. The pluckin that tells you everthing you needs. That's what lik you said as while i complete, just like sogs, it's like, there's no fuckiin stress now. Yei do. Hat, we don't, you know, we still

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