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315 - LEAKED: Hybrid Attribution | The Vault Invite-Only Event

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The Value of Self Reported Attribution on the Form

Self reported attribution on the form is step one. And then if you want to collect deeper insights, and you do use a call recording tool and you want to do that, then you can go ahead and have the a e ask but the value in having the mark or not trying to have gong automatically bucket it or something. I believe that if you didn't ouse self reported attribution and then had the sales person do it, you're going to yo. You you're introducing a lot of different biases. People her certain things. So i wouldn't look at this as one or the other. Let's go lay be sor.

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