
#146: Justin Moore – Redesigning his perfect offer ladder
Creator Science
00:00
Crafting Effective Pricing Strategies
In this chapter, the speakers delve into strategies for pricing and structuring business offers, weighing the options between high-ticket coaching programs and affordable self-paced courses. They discuss the importance of return on investment for customers and how to effectively position various tiers to meet diverse audience needs. Additionally, the conversation highlights the potential of targeting intermediate to advanced creators while advocating for a quality-driven approach over sheer volume in audience engagement.
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