187. Robert Cialdini — Influence: The Psychology of Persuasion
The Michael Shermer Show
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The Most Effective Star Rating for Producing a Purchase Is Not a Five Star Rating
We like people who smile. But it turns out we can detect a phony smile, right? The muscles here, the crinkle of the eyesyes, lucin smile. He knew that my audience was going to be different if i had hooked into something bout the situation or them, or my material,. And iand now that's what i do before everyafr. Here i'm thinking of a trivers work on deception and self deception.
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