The Most Effective Star Rating for Producing a Purchase Is Not a Five Star Rating

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We like people who smile. But it turns out we can detect a phony smile, right? The muscles here, the crinkle of the eyesyes, lucin smile. He knew that my audience was going to be different if i had hooked into something bout the situation or them, or my material,. And iand now that's what i do before everyafr. Here i'm thinking of a trivers work on deception and self deception.

In this dialogue, based on the new edition of his highly acclaimed bestseller (over 5 million copies sold in over 40 languages), Robert Cialdini — New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion — explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Shermer and Cialdini discuss: Cialdini’s Universal Principles of Influence and 7 Principles of Persuasion, pluralistic ignorance, free will/determinism, cults, conformity, #BLM, #metoo, antiracism, social justice, and human rights. How rational are humans? Do we default to truth and naturally believe what people tell us? Are we natural-born skeptics or natural-born sheep?