4min chapter

UI Breakfast: UI/UX Design and Product Strategy cover image

Episode 236: Customer Development with Michele Hansen

UI Breakfast: UI/UX Design and Product Strategy

CHAPTER

How Do You Tell Your Customers More About Your Product?

I feel like transactional email is a massive under tapped resource for software companies. We've had good success actually with putting announcements on transactional email. If I had to invest my money anywhere, there was a stock, so to speak. It's how do you make it discoverable to them within their existing workflow?

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