The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

348. Future Strategies for Digital Customer Acquisition, Why to Stay Small While You Scale, and S&M Strategies at Different Customer ACV Tiers (Brian O'Malley)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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What Are the Star Solutions for Local Businesses?

We're seeing a lot of shifts in consumer habits where many are now actively trying to shop locally, as opposed to supporting tech e commerce giants like amazon. With this shift in focus to local economies, what are some of the star solutions that you've seen emerge? We look at companies like our portfolio investment in a business called fair that really gives tools for merchants to be more sophisticated about the products they are buying.

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