Running a Competitive Intelligence Program Without a Competitive Intelligence Platform
Healthy Competition: Product Marketing | Competitive Intelligence | Strategy
00:00
How to Use Google Alerts to Track Market Trends
Don't turn on all of your Google alerts at the same time. If you're a SaaS platform, it's probably called a changelog. I have obsessively checked Shopify as changelog every day or every like three or four days forprobably four or five years. And knowing like it's reading your competitors like content, read their blogs. What are they talking about? Can be really insightful.
Transcript
Play full episode
