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#84 James & Per at Conversion Jam 4

UX Podcast

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The Unconscious Mind's Processing of Everything

We categorize everything in a split second, whether it's each other or the clothes we've got on. And that we need to cater for that judgmental nature of people when they visit the site. The unconscious mind makes like 10,000 or is exposed to 10,000 information bits in the same amount of time as your conscious mind. Both is more or less how to survive.

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