12min chapter

What It's Like To Be... cover image

A Life Insurance Salesman

What It's Like To Be...

CHAPTER

Mastering Sales Through Activity-Based Goals

This chapter delves into crucial career advice about setting specific, activity-focused goals in sales, particularly the importance of securing appointments. It emphasizes the value of consistent effort and relationship building, while also navigating the complexities of personal connections within a professional context. The discussion covers crucial skills such as handling objections, effective communication, and strategic networking to ensure long-term success in life insurance sales.

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