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How to Make It Big on TikTok

The Startup Ideas Podcast

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Building Authenticity in Health & Wellness

This chapter explores the journey of creating a personal brand in the health and wellness space, emphasizing authenticity and connection with the audience. It discusses the evolution of content creation from short-form videos to storytelling, while addressing the importance of consistency and understanding one's audience. Additionally, the speaker shares insights on their creative process, including tools and techniques for efficient content production on platforms like TikTok and Instagram.

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