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Unlocking the Secrets of Ethical Sales Persuasion (GymCon Day 3) - Pt. 1 | Ep 565

The Game with Alex Hormozi

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Overcoming Psychological Barriers in Buying

This chapter delves into the psychological obstacles that hinder potential buyers, based on cognitive behavioral therapy principles. It emphasizes understanding emotional triggers and using testimonials to overcome skepticism, while encouraging individuals to move past their fears and negative experiences to make empowered decisions.

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