How I Built This with Guy Raz cover image

Noom: Saeju Jeong

How I Built This with Guy Raz

CHAPTER

Transforming Failures into a Wellness Revolution

This chapter recounts the evolution of a failed stationary bike concept into the thriving wellness app, Noom. It examines the personal and cultural influences on the founder's journey and the innovative strategies employed to promote healthier lifestyles.

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