3min chapter

The Andrew Faris Podcast cover image

The Best Guide To Ad Channel Diversification I've Ever Heard

The Andrew Faris Podcast

CHAPTER

Navigating Ad Channel Diversification and Supply Chain Optimization

This chapter explores the intricacies of measuring and optimizing advertising channels outside of Meta, focusing on the essential role of supply chain management in e-commerce. It underscores the importance of strategic planning in diversifying ad spend to enhance efficiency and maximize returns.

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