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#121: Bryan Harris – How this sales master grew his business $100K/month
Creator Science – Learn from today's top content creators
Is There Blockers in the Way of Making an Irresistible Offer?
George Land: We all have locked up inside of us the ability to create irresistible offers and there's blockers that accidentally or maybe intentionally get installed all throughout our first couple decades of life. He says we're practically all born creative geniuses by the time you're 28 or in your mid-20 or something like that but things happen over two decades to turn people into less creative genius than they were before. The most efficient way to communicate what you sell is with a guarantee around it, he says. George Land: You don't really need to say a lot else about the product just that you're gonna get a marketing plan Guarantees are one sentence communication means I've ever found
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