SPI 623: Copywriting Simplified—How to Write the Words That Convert with Stefan Georgi
The Smart Passive Income Online Business and Blogging Podcast
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How Do You Find Out What Those Oppositions Really Are?
The more that you can nail kind of the story that a person's telling themselves as they're reading a sales page or an ad, the easier it is to convert them. So how do you go about finding out what those objections really are? Yes, it's a great question. I've got a list of about like 21 research questions that I ask, but we don't need to go through all of them. And that's the thing that you can give your audience whenever it actually gives them the whole all the whole list - which is great.
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