Honest Tea: Seth Goldman (2017)
How I Built This with Guy Raz
00:00
The Birth of Honest Tea
This chapter explores the early journey of an aspiring entrepreneur who, motivated by a lack of appealing beverage options, decides to launch Honest Tea after leaving a stable job. It captures pivotal moments, including the realization of a market gap and the challenges of balancing personal crises with professional ambitions. As they navigate initial hurdles, sourcing, and growth, the chapter highlights the resilience and innovation that fueled their venture in a competitive beverage industry.
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Transcript
