3min chapter

Business Daily cover image

Social shopping: The battle for Gen Z

Business Daily

CHAPTER

Implications of a TikTok ban in the US on social platforms and the future of social shopping

The chapter delves into the possible effects of a TikTok ban in the US on various social platforms, including Meta, Instagram Reels, YouTube, and Snapchat. It highlights how companies are adapting their strategies in response to this potential ban and the future landscape of social shopping.

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