How Do You Allocate Your Time to Strategy?

I think the thing that is instilled in a lot of our team DNA is the concept of just always running experiments. What's the lightest way to experiment? We could run to prove out that we're going in the right direction with one of the, like, with the product that we're taking. So I'm spending more of my time on allocating about 30% to that. It's really tricky with products to stay focused on the different areas that you need to knock your pool into like you've had janitorial role.