Navigating Lead Tracking and Podcast Sponsorships in Property Management

Jan. 8, 2025

In this episode, Mark Ainley, co-host of the Straight Up Chicago Investor Podcast, shares insights into podcasting, marketing, and leveraging real estate knowledge. The discussion covers using podcasts as a marketing tool, integrating social media and SEO, and the importance of authenticity in branding. Mark highlights the evolution of his podcast, the value of retaining control over marketing to reflect true personality and culture, and offers advice on starting a property management business on a low budget.