Sports Media with Richard Deitsch cover image

Kendall Baker of Yahoo Sports on sports newsletters, and Jenni Carlson of SelloutCrowd.com on starting a new sports digital site

Sports Media with Richard Deitsch

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The Value of Newsletters and the Success of Yahoo Sports AM

This chapter explores the benefits and potential success of verticalizing newsletters, and discusses the importance of creating a habit for readers and building a deeper relationship through consistent and exclusive content. It also mentions Kendall Baker's new morning newsletter, Yahoo Sports AM, and his achievements in the industry.

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