How to Plan Content for Live Ops | Barak David, COO Murka; Drew Levin, Lead PM Zynga; Jeff Witt, Co-founder Storm8 and Funzio
Deconstructor of Fun
00:00
Live Ops Strategy - Is Inflation a Good Tool?
With live ops, it's important to always try and be optimizing on something. Even if for events that work well or for sales or new content that performs well, there's always improvements that you can make. Slight inflation over time will keep your spenders trying to always optimize their stuff but it has to be slight enough where it won't deprecate their spend too quickly. I do think inflation can be an important tool, just very mildly used.
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