3min chapter

Speaking of Psychology cover image

The Power of Persuasion (SOP55)

Speaking of Psychology

CHAPTER

How to Persuade People to Cheat

Psychologist: Companies that don't apply ethical rules to the way they treat their customers, clients and prospects are more likely to be dishonest. Research shows people who feel uncomfortable with this kind of duplicity perform less well as a result. The company has selected for dishonest people,. those people who lie for you will lie to you. So it's against their own best interest.

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