HSN Evolves Video Commerce Across Channels, From Cable to TikTok
Total Retail Talks
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Utilizing Data for Real-Time Decision Making in Merchandising
Exploring the challenges and advantages of leveraging extensive data for understanding consumer preferences and behaviors in the context of product and merchandising mix decisions, emphasizing the significance of real-time responses to cater to changing customer needs, especially during impactful events such as the pandemic.
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Transcript
