Most podcast hosts tend to think, “If my content is good enough, people will listen and my show will grow.” And sure, content matters — the quality of your content is what *keeps* people listening. But having good content doesn’t matter one bit if you can’t get listeners to hit play in the first place.
That’s why inside this episode, I’m letting you listen in on an exclusive interview I did on the Podcast on Podcasting where I break down the five content gatekeepers that your listener has to experience *before* deciding whether to hit play.
If a listener can’t make it through all five of these gates, they won’t click play — which means they’ll never hear how valuable your content actually is.
Ready to take your podcast from unheard to unignorable? Hit play and let’s make your business bingeworthy.
0:03 - The 5 Podcast Content Gatekeepers™ Standing Between You and Your Listeners
1:33 - Why Every Podcast Name Must Solve a Real Problem
4:08 - Why Clear, Problem-Solving Podcast Names Attract More Listeners
7:22 - Why Focusing on One Listener Helps Build Trust
11:43 - How to Stop Losing Listeners and Get More Plays
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