
S2 E27 - How To Test Messaging and Positioning To Increase Website Conversions
Stacking Growth | The B2B Marketing Podcast
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What's the Performance of the Web Site?
We did use a technology partner in order to do a little bit of the preliminary research. We took tha to feed u feedback from in market prospects, then we put it on the site. It was a base line, so it wasn't a clean a v test. But what we did was, here's the base line of what it was pri and then we launch on x tate. Now, what's the performance moving forward? And can we compare that to the previous period and see what the performance looks like?"
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