3min chapter

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[Playbook] Cold Email: A repeatable framework for double-digit reply rates (backed by science)

Outbound Squad

CHAPTER

Challenges and Innovations in Cold Emailing

This chapter dives into the challenges of cold emailing, revealing a mere 1% reply rate and discussing the impact of AI on email outreach. The speakers examine how AI, while helpful in generating content, has contributed to an oversaturated market, complicating the quest for meaningful engagement.

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