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2min chapter
Netflix Qwikster: The idea that cost Netflix 800k subscribers
The Hustle Daily Show
The Controversial Separation: Netflix and Qwikster's Impact on Subscribers
This chapter examines the backlash Netflix encountered after splitting its streaming and DVD rental services into Netflix and Qwikster. It highlights customer frustration over account management and costs, paralleling the situation with the New Coke failure and its impact on subscriber numbers.
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