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Netflix Qwikster: The idea that cost Netflix 800k subscribers

The Hustle Daily Show

CHAPTER

The Controversial Separation: Netflix and Qwikster's Impact on Subscribers

This chapter examines the backlash Netflix encountered after splitting its streaming and DVD rental services into Netflix and Qwikster. It highlights customer frustration over account management and costs, paralleling the situation with the New Coke failure and its impact on subscriber numbers.

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