I've Been Struck by the Buttender, or the Butter Saint Hay, You Know?

The move away from wholesale was accelerated by the degradation of that part of the market place. The branded wholesale piece is still a critical part of who we want to be, because we want to get our brains i front of more consumers in california. We start with our hiring practices, and the fact that we are bringing people from the local community into our ecosystem tan be a part of this journey. That goes a long, long way.