236 | Lessons learned exhibiting at Atlanta Mart, Noted & NY Now with Christy Asper, Paper Baristas
Proof to Product
00:00
Navigating Trade Shows and Business Pivots
From reminiscing about starting at a trade show to pivoting their business focus, this chapter delves into the journey of a business owner transitioning from custom work to creating a product line. It covers the challenges faced, the strategies adopted, and the eventual success achieved through investing in learning letterpress and refining their product line to a specific niche.
Transcript
Play full episode
