3min chapter

The SaaS Revolution Show cover image

How to improve Demand Gen for your SaaS business, with Chris Walker (Refine Labs)

The SaaS Revolution Show

CHAPTER

How to Make Meaningful Contributions to All These Dark Channels

Stephen de bois: How should a small sass company organize itself to make meaningful contributions to all these dark channels? This feels like a lot of manual work. He says the short answer is here is that you shouldn't pick all of them. You should pick one. And so initially for us, i picked lincton. We didn't mark it on any other channel besides linked in for the first almost 12 months that we were in business.

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