How to Be Awesome at Your Job cover image

916: Six Principles for Writing to Busy Readers with Todd Rogers

How to Be Awesome at Your Job

00:00

Collaborating with a Social Psychologist and Behavioral Scientist

Todd Rogers shares his experience of collaborating with his idol, Dr. Robert Sheldini, and discusses their joint project on the psychology of responding to attack ads.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app