Integrating Product, Brand, and Content Design

This chapter explores the holistic view of product experience, emphasizing the interconnections between product management, user experience, and branding. It critiques traditional approaches that isolate product design from the broader ecosystem and advocates for a comprehensive strategy that harmonizes product, brand, and content design. Highlighting the role of product managers in understanding this ecosystem, the discussion emphasizes the necessity of structured methodologies and cohesive collaboration across disciplines.