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#55: Adam Ferrier - How To Use Customer Psychology To 10x Your Marketing

Startup Diaries

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How to Find the Right Partners and the Right People That Complement Who You Are

Adam Ferrier: I found myself really engaging and wanting to learn, which is amazing. It's interesting because my partner has that in spades and she works in the company. And so she's amazing at that. Like, it's something that I'm trying to work on personally as well. He says he does a lot of research for his new podcast Black Tea Shirts - XXL Creativity for Market. The Abortizing Effect,. How to Change Behavior and Stop Listening to the Customer are all published by Oxford and Wiley.

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