This chapter discusses the growth strategy of the Alerts Daily newsletter, starting from zero to 35,000 subscribers in 11 months. It explores the challenge of converting social media audiences to newsletter subscribers and shares a successful strategy for targeting the right audience. The chapter also covers the process of monetizing the newsletter, including finding suitable advertisers and overcoming budget constraints.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with LeQwane Lynch, founder of Alerts Daily, a daily newsletter he started, scaled, and sold in under a year.
In this episode, Dylan & LeQwane discuss…
- The Rapid Growth of Alerts Daily: LeQwane shares how he leveraged a private community & social media into a newsletter reaching tens of thousands.
- Effective Growth Strategies: How LeQwane nailed organic growth, reaching a massive audience—without paid advertising.
- Monetization Techniques: How LeQwane transitioned from a community-based model to integrating sponsors effectively.
- The Art of Selling a Newsletter: How LeQwane built Alerts Daily with a sale in mind from the beginning so he could attract the right buyers.
- Future Endeavors: How LeQwane's new venture is helping newsletters grow organically.
...and much more
Other links mentioned
ReachSubs.co
Alerts Daily IG
LeQwane on Twitter/X
LeQwane on LinkedIn
Dylan on Twitter/X
SparkLoop.app