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362: Forma.ai: From Client Pains to an 8-Figure ARR SaaS Company - with Nabeil Alazzam

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

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Former's AI Paradigm Shift: How It Helped Nabil Close a Major Deal

Former unifies the design execution and the change orchestration of sales compensation. Nabil says educating enterprise buyers on former's AI paradigm shift was crucial to overcoming their fears. We also talk about how Nabil analyzed a prospect's data over a weekend and identified issues and gaps that helped him close a major deal. He talks about fundraising initially and the lessons he learned from that experience.

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