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291. Alex Mather, Founder & CEO of Eternal

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Personalized Health and Wellness Integration

This chapter explores Eternal's individualized membership service that provides members with a dedicated health team, including medical professionals and nutritionists. It highlights a comprehensive assessment process aimed at tailoring strategic wellness plans to enhance athletic performance while addressing health concerns related to aging. The discussion emphasizes the evolution of health and fitness services, integrating coaching, training, and injury management into cohesive, personalized plans for continuous improvement.

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