6min chapter

Chicago Booth Review Podcast cover image

Hidden fees, drip pricing, and shrinkflation

Chicago Booth Review Podcast

CHAPTER

The Hidden Cost Dilemma

This chapter examines the issue of drip pricing and hidden fees in consumer markets, highlighting the lack of transparency and the burden it places on consumers. It discusses recent regulations aimed at improving price disclosure and the evolving expectations of consumers, particularly in sectors like airlines and online shopping.

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