
408: Matt Malone—From the Ground Up
The Way I Heard It with Mike Rowe
Revolutionizing Blue-Collar Work
This chapter explores a company's innovative approach in the skilled trades industry, focusing on the dignity and respect afforded to blue-collar workers. Through an authentic advertising campaign and employee ownership initiatives, they challenge traditional success narratives and aim to promote transparency and trust within the home services market. The conversation further highlights entrepreneurial journeys and the positive transformations achieved through strategic leadership and genuine customer interactions.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.