2min chapter

The Town with Matthew Belloni cover image

The Science of Green-Lighting Movies

The Town with Matthew Belloni

CHAPTER

Movie and TV Series Critiques with Insights on Consumer Engagement

Exploring the reception of Ripley, highlighting critics' quotes and ratings, and discussing an actor's performance alongside engaging with consumer reviews. The chapter closes with insights on how reviews can influence box office success illustrated through the example of Madam Webb.

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