What’s driving the current sports rights market?

The Athletic’s Andrew Marchand joins John to break down the future of sports media rights, with a particular focus on the NFL. They discuss why so many leagues’ next deals hinge on the NFL’s upcoming negotiations, which NFL packages are most vulnerable to streamer disruption, why it’s no longer far-fetched to imagine Amazon eventually landing a Super Bowl—and more. Plus, why Travis Kelce is primed to be the next great play-by-play announcer.

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