SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders  cover image

Product Led Growth and the impact on Customer Acquisition Cost

SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

CHAPTER

The Importance of Product Led Growth

Product led growth does not mean you have a usage based pricing model. Slack is a perfect example of that, right? They had a product led growth model and then a very low cost product. But they weren't usage based, but they still had a very high NRR.

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