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Going Global (Ep. 13)

Gamecraft

CHAPTER

Regional Growth and Localization in Gaming Industry

Exploring how regions developed their own game cultures, focusing on the Middle East and North Africa with countries like Turkey, Saudi Arabia, Egypt, and Israel as key players. Delving into successful startups and companies like Dream Games, Peak, Playtica, and Moon Active while discussing the mastery of specific game genres in different regions. Highlighting the importance of localization by Western publishers and the success of global and local titles in the emerging markets.

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