
How to turn Social Media into a Sales Tool for Your Contracting Business
Hardscape Growth
00:00
Innovative Client Engagement Strategies
This chapter focuses on creating effective standard operating procedures for client follow-ups and enhancing client satisfaction through unique value-added services like family photo shoots. It highlights innovative marketing strategies in the contracting industry, emphasizing the power of referrals and social media engagement. The discussion includes the importance of showcasing company culture and employee training to attract both customers and potential talent.
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