4min chapter

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#219 – How to Make Your Business Model a Win-Win-Win - with Dan Shipper and Nathan Baschez of Every

Indie Hackers

CHAPTER

The Economics of Bundling

Nike has been unbundling its products in a bid to attract more customers. The company says the idea of bundling is ' criminally underused' But there are some places where it makes no sense, such as spotfi and net flicks. They say that if you don't like one part of your bundle, other parts can be just as good or even better.

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