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8min chapter
E997: HubSpot CEO & Co-founder Brian Halligan shares insights on the origin of inbound marketing, how The Grateful Dead inspired HubSpot, importance of customer experience, managing employees in the Glassdoor Era & more
This Week in Startups
The Grateful Dead: Culture, Community, and Innovation
This chapter explores the cultural influence of The Grateful Dead, detailing their unique approach to live music and fan engagement. Personal anecdotes illustrate the band's impact on concert experiences and how their marketing strategies inform modern business practices. The discussion also highlights the contrasting philosophies of The Grateful Dead and other bands, emphasizing the importance of community and creativity in both music and entrepreneurship.
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