4min chapter

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GTM 136: How Asana & Calendly Scaled: PLG to SLG Playbooks That Work | Jessica Gilmartin

The GTM Podcast

CHAPTER

Establishing a Unified Source of Truth

This chapter emphasizes the need for a unified source of truth in organizations undergoing change, focusing on the creation of operating and governing committees. It highlights the importance of leadership, accountability, and cross-departmental collaboration to effectively address data challenges.

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