Parenting mishaps, exploding diapers, and even a surprise bird incident somehow all tie back to smart marketing takeaways in this Bathroom Break collab between Jay Schwedelson and Daniel Murray. From no-scroll forms that skyrocket conversions to why your CTA button text might be killing deals, this one is equal parts messy, funny, and surprisingly useful.
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Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray’s newsletter at gotomillions.co for sharp, actionable marketing insights.
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Best Moments:
(01:00) Daniel’s first baby carrier experience turns into a poop explosion mid-call
(02:56) Jay reveals how a no-scroll form boosted conversions by 60 percent
(03:35) Daniel explains why two-step forms make capturing emails easier
(05:00) Why quantifiable testimonials beat generic praise every time
(06:45) The danger of weak offers like “Request a demo” and how to make them action-based
(07:12) Why your CTA button text should never just say “Submit”
(07:30) Small copy details that build trust, like time estimates and progress bars
(12:13) Jay shares his own “bathroom break” moment courtesy of a bird
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Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson
Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson
Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/
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